97.3 maintains ratings lead

97.3 maintains ratings lead

Posted March 27th, 2012 by debritz

In the race for ratings supremacy, 97.3 FM remained steady on top of the Brisbane radio pile with a 14.1pc share when survey two results were released.

In second place was 612ABC (11.8pc), followed by B105 (10.7), Nova 106.9 (10.4), Triple M (9.4), 4BC (7.4), 4KQ (7.2), Triple J (6.6) and 4BH (6.1).

In the breakfast shift, Spencer Howson retained his lead for 612ABC (14.9pc down slightly from 15.1), and he was followed by Robin, Terry and Bob at 97.3 (12.8), with Labby, Stav and Abby at B105 (10.3) third, and Ash, Kip and Luttsy at Nova 106.9 (10.1) a close fourth.

Following in breakfast were Triple M (9.0), 4BC (7.8), 4KQ (7.5), triple J (5.9) and 4BH (5.5).

The good news for 97.3 continued through most of the day, although Nova edged ahead among music listeners in the evenings.

The ABC also had a big result in the mornings shift, with Steve Austin garnering a 12pc share, possibly helped along by his state election coverage. His successor on the Evenings shift, Rebecca Levingston, has started to claw back some of Austin's old audience following a disappointing result in the first survey. Afternoons' Kelly Higgins-Devine and Drive's Tim Cox also added audience share.

In Sydney, the 2Day breakfast show fell below double figures to a 9.7 share, coming third, as usual, to 2GB's Alan Jones and ABC702's Adam Spencer, as host Kyle Sandilands faces the results of an Australian Communications and Media Authority probe, which ruled against him and 2Day, and fallout from revelations about the online activities of one of his producers.

Sandilands' commercial FM rivals, Fitzy and Wippa at Nova 96.9, were the biggest gainers in the Sydney breakfast shift, but they remain more than 3 percentage points off the pace. Nova also picked up a huge swag of listeners aged 10-17, although not from 2Day.